One of the surprises for foreigners visiting Japan is receiving free "pocket tissues" on the streets. This is known as a unique advertising method in Japan. What are "Pocket Tissues"? They refer to tissue papers packed in small pouches. Various advertisements are printed on the outside of these pouches. Why are they distributed? Companies and stores print their advertisements on the pocket tissue pouches and distribute them for free to the public as a promotional activity. Every time people use the tissue, they see the advertisement, making it an effective marketing strategy. Things to note when receiving While many locals ...